‘Keeping it Real’ Campaign Showcases Value of a REALTOR®

Florida Realtors® has unveiled the “Keeping It Real” consumer-marketing campaign, providing members with a comprehensive toolkit to showcase their expertise and demonstrate the value of working with a REALTOR®.

What’s Included?
The toolkit features digital marketing materials like:

Social media graphics
Engaging videos
Suggested text for posts

These resources empower members to create impactful online messaging to stand out in today’s crowded digital space and connect with potential buyers and sellers.

Why It Matters
In times of change, it’s crucial for members to demonstrate the unmatched value they bring to real estate transactions. The ‘Keeping It Real’ toolkit equips REALTORS® with marketing tools to show consumers that their REALTOR® is a trusted partner who listens, handles the details, and goes above and beyond to make their real estate dreams a reality.

✨ Key Messages Highlight:

Realtors’ expertise in navigating complex transactions
Local market insights and area knowledge
Top-tier negotiation skills to benefit clients
Industry connections to provide unmatched support

Get Started
Download the digital toolkit and resource guide here:
👉 https://WhyAFLRealtor.com/member

For consumers: Share this landing page to help them learn more about the value of Realtors:
👉 https://WhyAFLRealtor.com